The Link Between Payment Experience and Customer Loyalty

In today’s digital marketplace, the payment experience is a key driver of customer loyalty and repeat business. Customers expect payments to be fast, seamless, and secure—any friction can send them straight to a competitor. But what does this mean for your business, and how can you turn payment processing into a loyalty-building advantage?

Why Payment Experience Matters

• 73% of shoppers consider the payment experience a significant factor when choosing between retailers. A smooth, hassle-free checkout is no longer a luxury—it’s a necessity.
• 64% of consumers have abandoned a retailer due to a poor payment experience, and 78% of those shoppers share their negative experience with others.
• A 67% higher customer lifetime value is reported by retailers who use fully integrated omnichannel payment solutions, thanks to increased purchase frequency and reduced friction at checkout.
• Speed is critical: Delays or complicated payment processes can frustrate customers and damage brand trust. Fast, reliable payment processing encourages repeat business and positive word-of-mouth.

What Customers Want in 2025

• Flexible payment options: 44% of consumers expect to use digital wallets more frequently, and 55% want more self-checkout options.
• Security and trust: 71% of consumers want increased payment security and fraud protection.
• Personalized rewards: 87% of shoppers are more likely to return to retailers offering instant rewards, especially Gen Z and Millennials.

How the Right Payment Processor Drives Loyalty

A modern payment processor like Clik2pay can help you:

• Reach More Buyers: 40% of Canadians prefer to pay by bank or don’t use credit cards.
• Lower Your Fees: Cut payment processing costs by up to 50% compared to credit cards.
• Fewer Chargebacks: Pay by bank is irrevocable—no disputes, no reversals.
• Reduce Drop-Off: Interac is one of Canada’s most trusted brands. Offering it builds confidence and boosts conversions.

Retailers with integrated payment solutions see customers purchase 2.4 times more frequently than the industry average. In a world where 86% of customers are willing to pay more for a better experience, investing in your payment process is one of the smartest moves you can make for long-term loyalty and growth.

Don’t let outdated payment processes cost you loyal customers. Discover how Clik2pay can help you deliver the seamless, secure, and customer-centric payment experience that today’s shoppers demand: https://clik2pay.com/contact/